Saturday, October 5, 2019

Managing resource within a changing economic climate (CX airline) Essay

Managing resource within a changing economic climate (CX airline) - Essay Example In keeping with the global recognition and its continuous striving efforts in the airline industry, Cathay Pacific significantly performs streamlined operations, which enables the organisation to build substantial economic growth. In recent times, it is observed that the financial performance of the organisation is rapidly increasing due to its exceptional business strategies. Currently, the airline operations of Cathay Pacific involve two major divisions i.e. Airlines Business Division (ABD) as well as Non-Airline Business Division (NBD) that substantially provide a major support to the overall business performances of the organisation. Moreover, the company also operates its effective airlines operations through Dragon Airlines (Dragonair), a major subsidiary division of Cathay Pacific which incorporates different airline services such as aircraft engineering and handling, aircraft catering as well as infrastructure management [2] (Cathay Pacific Airways Limited, 2011). Based on the different operational services and a range of airline services of Cathay Pacific, the aim of this report is to provide a clear assessment of financial performance of Cathay Pacific in the prevailing global economic environment. Moreover, the discussion of this report would further encompass the process of developing recruitment, selection along with retention plans for Cathay Pacific in the global airlines industry. According to Cathay Pacific’s annual report of the year 2011, it has been observed that the organisation was considerably affected due to the instability as well as uncertainty of the global economies. The most affected area of Cathay Pacific during the year 2011 was its cargo business which has been observed to be quite diminishing at the last three quarter of the year. The cargo business of Cathay Pacific was affected due to the

Friday, October 4, 2019

Risk and profitability analysis Coursework Example | Topics and Well Written Essays - 1000 words

Risk and profitability analysis - Coursework Example Commercial banking is another kind of service offered by the bank which includes Credit and lending, International trade and receivables finance, Payments and cash management, Insurance and investment, GB&M. Global banking and markets is another verticals of services provided by the banks which comprises of Global markets and Global banking. The bank provides another domain of services like Global private banking which involves Private banking, Investment management and Private trust solutions (HSBC, 2012, pp. 60-61). Lloyds provides a range of products and services financial services which involves Debt capital markets, structured finance, Working capital finance, Private equity, Trade and supply chain finance, Terms loans and overdraft. Risk management service is another vertical of the bank which comprises of Inflation linked solutions, Interest rate risk management solutions, Commodities market related solutions, Foreign exchange related solutions, and Additional risk related ser vices. ... Other verticals of services of the bank are Private banking and Business banking and corporate banking (RBS, 2012). B. Profitability and Risk Analysis of Four Banks HSBC:-It is a British multinational bank and also a financial service company which has it’s headquarter in London, UK. It is one of the largest bank is the world. It has earned $20.64 billion in 2012 and profit of $14.02 billion. HSBC Profitability Ratios 2009 2010 2011 2012 Return on equity capital 0.04 0.08 0.10 0.08 return on assets 0.00 0.01 0.01 0.01 net interest margin 0.02 0.02 0.02 0.02 net non interest margin 0.01 0.02 0.02 0.02 net bank operating margin 0.00 0.00 0.01 0.00 earning per share 0.04 0.09 0.11 0.08 From the above table we can see that return on equity capital has increased over the period of time from 2009 to 2010 to 2011.But in 2012 it has decreased slightly. Overall position of ROE was quite high. Return on assets was low continuously which means net income over total assets was quite low. Net interest margin remained stable during the period. Net non interest margin increased in 2010 from 2009 and then remain stable. Net bank operating margin was low. Earnings per share have improved during the period with exception in 2012. Overall profitability ratios for HSBC were remaining stable for the period of four years. credit risk measure 2009 2010 2011 2012 total loans/total deposits 0.97 0.92 1.18 1.24 provision for loan losses/total loan 0.11 0.06 0.03 0.02 liquidity risk measure 2009 2010 2011 2012 net loans/total assets 0.10 0.11 0.15 0.15 purchased funds/total assets 0.94 0.94 0.94 0.93 cash assets and govt. securities/total assets 0.39 0.38 0.40 0.40 interest rate risk

Thursday, October 3, 2019

Compare how each writer uses language to present his views of London Essay Example for Free

Compare how each writer uses language to present his views of London Essay For many centuries London has been a vast, complex place. Many have described it as the capital of the world, however there are many different views. Some would agree that London is a wonderful place where everyone lives in happiness and peace whereas other would point out that those kind of people are delirious and that it is the dirtiest most corrupt place in England. Two such views were expressed by two poets William Wordsworth in his poem named Composed upon Westminster Bridge, 3rd September 1802 and the more political writer William Blake with his poem entitled London. The questions is, Do both poets use language effectively to express their contradictory opinions on London? One difference between the two poems is the way each uses enjambrement. Blakes poem has short, snappy lines perhaps to indicate a kind of overall lethargy among the people while Wordsworths poem has long lines which flow into each other to create a smooth and relaxed mood possibly also to symbolise how he viewed the river of London. One of the interesting aspects of Wordsworths and Blakes poems is their separate ways of describing the river, Wordsworth thinks of it as gliding at his own sweet will whereas Blake refers to it as the Charterd Thames. Wordsworth sees the river as free and sweet. By using his, he is personifying the river as if it has a choice. He enhances this by using own sweet will. Blake calls it Chartered, indicating the complete opposite of Wordsworths opinion. Chartered means organised and generally bent to mans will and this is how Blake sees it. He further develops his opinion by calling it the Thames, calling it by its man made name. Blake sees the river as being twisted by man and disliked because of that. Blake and Wordsworth set two very different scenes, Wordsworth uses phrases such as bright and glistening in the smokeless air and The beauty of the morning; silent, bare to set a scene of calm glistening beauty, to set a scene of a kind of fairy-tale wonderland. Wordsworth shows the reader how the surroundings make him feel by commenting Neer I saw, never felt, a calm so deep! this gives a further direct calming effect on the reader. Blake, on the other hand, uses the word streets twice in context with midnight and Charterd. His repetition on the word streets is to insinuate that there are streets upon streets, creating a monotonous sameness to everything, his repetition on Charterd strengthens his view of unnaturalness in London. An intriguing observation is that both poets talk of glamorous and gracious buildings, but the context they are mentioned in changes their whole meaning. Wordsworth describes them as being Open unto the fields and to the sky; indicating a certain freeness and naturalness, he is saying that buildings can be natural if natural is synonymous with good, as Blakes man made is synonymous with bad. Blake uses Palace with blood and Church with blackning, he is indicating that the people of the Church have gone against its morals and the people of the Palace are sending soldiers to their death for unworthy reasons. Blake and Wordsworth set two very different scenes, Wordsworth uses phrases such as bright and glistening in the smokeless air and The beauty of the morning; silent, bare to set a scene of calm glistening beauty, to set a scene of a kind of fairy-tale wonderland. Wordsworth shows the reader how the surroundings make him feel by commenting Neer I saw, never felt, a calm so deep! this gives a further direct calming effect on the reader. Blake, on the other hand, uses the word streets twice in context with midnight and Charterd. His repetition on the word streets is to insinuate that there are streets upon streets, creating a monotonous sameness to everything, his repetition on Charterd strengthens his view of unnaturalness in London. Both writers enhance their scenery by hinting at colours to set a more vivid picture. Blood, midnight, blackning, are all words used by Blake, suggestions of the colour red and black which create a gloomy surrounding. Red (blood) as in anger and black to suggest darkness, sorrowfulness and endlessness. Wordsworth suggests colour with a more subtle method using Never did the sun more beautifully steep he hints at gold and blinding white colours, and also at cool shade coming from the buildings. Wordsworths rhyme scheme is planned out as a love sonnet (a b b a a b b a c d c d c d), whereas Blake repetitive and simple rhyme scheme ( a b a b a b a b a b a b a b a b a b). Wordsworth rhyme scheme is writing a love sonnet about London whereas Blakes rhyme scheme evokes a boring repetitiveness yet again synonymous with how Blake views London. The final difference mentioned in this essay is that whereby Blake mentions quite a few different groups of people such as Harlot, Soldier, Chimney Sweep, Infant all unfortunate groups bar the infant which is mentioned in an unfortunate context repetitively Wordsworth mentions no people but instead personifies the river (The river glideth at his own sweet will), the city (This city now doth like a garment wear, The very houses seem asleep!) and the sun (In his first Splendour). Wordsworth, whilst making it evident that there is no one around but himself, is saying the city, the river and the sun are all entities of which he has just met and thinks highly of them. In conclusion, both poets are high-quality writers who know how to use language effectively to enhance their views. Although Blake is a deeper, darker and more political writer and his poem seems to be the better of the two, Wordsworth poem does have complexity going to a slightly deeper level than Blakes but it seems naive and idealistic. Blake uses simple rhyme schemes and repetition to develop his opinion but Wordsworth uses a more complex rhyme scheme whilst subtly personifying parts of the city. With that said, both artists were good at what they did and both can use language to successfully articulate their attitudes toward London.

Nucleus Real Time Operating System

Nucleus Real Time Operating System What is Real Time OS? An ongoing working framework (RTOS) is a working framework (OS) proposed to serve constant application process information as it comes in, ordinarily without buffering postponements. Preparing time necessities (counting any OS deferral) are measured in tenths of seconds or shorter. NUCLEUS RTOS: INTRODUCTON: The Nucleus RTOS is conveyed in more than 3 billion gadgets and gives a profoundly versatile small scale part based ongoing working framework intended for versatility and dependability. Framework dependability can be enhanced utilizing lightweight memory dividing bolster that can work with or without MMU/MPU helped security in frameworks spreading over the scope of aviation, modern, and restorative applications. Designers can make full utilization of multi-center arrangements over the range of Microcontroller and Microprocessor SoCs utilizing SMP and AMP designs to coordinate numerous working frameworks. To meet the force necessities of todays propelled outlines, designers can ease advancement with incorporated force administration in Nucleus that incorporates support for DVFS, profound rest modes, and force/clock gating. FEATURE AND BENEFITS: Stable deterministic portion. †¢ Nucleus Process Model. †¢ Power administration API for Low Power Design. †¢ Connectivity (CAN, 12C, SPI). †¢ USB 2.0 and USB 3.0 with Nucleus RTOS. †¢ Fully Integrated Network Stack, Application Protocols, and Wireless. †¢ Multicore Support. †¢ File Systems and Storage with Nucleus RTOS. †¢ Developing Secure Embedded Systems with Nucleus RTOS. †¢ User Interface Development with Nucleus RTOS. †¢ Integrated IDE for Nucleus RTOS Development. †¢ Supported Processors. ARCHITECTURE SUPPORT: Tutor Implanted gives backing to driving processors, gadgets and stages. Custom processors are additionally bolstered yet may not show up on some rundown. FILE SYSTEM: Implanted framework originators can rapidly execute essential flaw tolerant capacity and information administration for a wide assortment of document arrangements and physical stockpiling gadgets. Designers can make utilization of on-chip recollections and also remotely joined physical and system stockpiling. SQLite sitting on top of the stockpiling subsystem gives database access to all information utilized by the application. Core document framework and capacity gives: †¢ VFAT good document framework †¢ Nucleus SAFE flaw tolerant glimmer document framework †¢ Virtual Document Framework (VFS) interface for regular interface to any record framework †¢ Tightly incorporated into all Core middleware organizing, USB, and so on †¢ Scalable arrangement can design for foot shaped impression, execution, or usefulness †¢ Numerous capacity media sorts bolstered: oSD/MMC oUSB Mass Stockpiling (Host and Gadget) oFlash memory: NAND, NOR, and DataFlash DETAILS: FAT backing : The MS DOS-perfect FAT document framework configuration has a huge introduce base, bolstered by every working framework being used today. Outlined from the beginning for inserted applications, the Core FAT document framework empowers various undertakings to get to record data at the same time and backings FAT12, FAT16, and FAT32 formats.An boundless number of drives and discretionary long document names are bolstered. Shortcoming tolerant glimmer stockpiling : The Core SAFE record framework gives a deficiency tolerant glimmer document framework with wear-leveling backing. The Core SAFE record framework is a safeguard arrangement that totally ensures against startling force disappointment or resets. Refined wear leveling and compose reserving components minimize keeps in touch with blaze notwithstanding when incessant information redesigns are needed. One Programming interface rearranges application improvement : A brought together Programming interface lessens unpredictability, offering a solitary approach to get to various record framework and media document. Support for industry principles : From the MS DOS-good FAT record framework to Blame Tolerant Frameworks, Core administrations influence industry guidelines to encourage quick organization of arrangements. 100% force come up short flexibility: Core SAFE document framework ensures the honesty of imperative data. Support for off-the-rack equipment : An extensive variety of standard media sorts and executions are upheld out of the case. Simple apportioning: Isolate and compose a solitary physical stockpiling gadget as per application needs including the capacity to make and evacuate parts at run time. SQLite : SQLite adds social database backing to Core applications. A totally capacity arranged Programming interface does not build application string check or oblige outside procedures. Information put away in this organization is promptly available by different frameworks of for all intents and purposes any OS. MEMORY: The Core RTOS is taking into account a miniaturized scale bit structural engineering that can dwell in as meager 2 KB of Blaze, yet grow to cover the greater part of the convention, gadget, and network bolster found in full highlighted working frameworks, including multi-center and applications obliging memory insurance for more noteworthy framework dependability. Sent in abundance of 3 billion gadgets throughout the most recent 20 years, Core has the long haul security and unwavering quality for the most requesting situations. Frameworks going all through the medicinal, modern, hand-held, car, security, aviation, and keen vitality markets have all depended on Core as their stage of decision. With the Core RTOS implanted framework fashioners can: †¢ Rely on a demonstrated and stable RTOS bit with more than 3 billion gadget organization †¢ Access very much reported source code †¢ Deliver hard constant execution †¢ Scale from a base memory foot shaped impression as meager as 2 kb †¢ Design frameworks with low power utilization †¢ Implement responsive frameworks with quick boot time and sub microsecond idleness for intrude on administration and connection exchanging †¢ Maximize execution on multicore system. FEATURES: Application interface : †¢ Familiar RTOS portion APIs for multi-strung application improvement †¢ ANSI C †¢ POSIX †¢ C++ Center administrations : †¢ Integrated force administration †¢ Dynamic errand creation and erasure †¢ Application clocks (One and multi-shot clocks) †¢ Static and dynamic memory allotment Between assignment correspondences and synchronization : †¢ Counting Semaphores and Mutexes (Need Legacy support) †¢ Event Banners †¢ Fixed and variable lines and channels †¢ Mailboxes †¢ UNIX-like signs Constant MMU administrations : †¢ Deterministic level memory model supportGraceful treatment of slips in the field †¢ Nucleus MMU empowers bit application, application-application memory insurance Upgraded administrations : †¢ Powerful form and setup framework †¢ Granular control of framework foot shaped impression, execution, and usefulness †¢ Device chief for institutionalized driver interface †¢ Automatic instatement †¢ Portable reflection layer †¢ Task stack-checking APIs for ideal run-time stack utilization †¢ Two-level interfere with handling model for effective intrude on administration †¢ No interfere with lock-out amid piece administration calls greatly responsive and low inertness Element stacking administrations : †¢ Enables field overhauls †¢ Supports insignificant RAM foot shaped impression †¢ Integrated with MMU administrations Multicore support : †¢ Inter-process correspondence through rpmsg over virtIO and MCAPI †¢ AMP(asymmetric multi-preparing) for homogenous and heterogeneous centers in managed and unsupervised situations †¢ Symmetric multiprocessing (SMP) bit with backing for Bound Computational Space (BCD); delicate and hard liking, SMP proficient middleware SCHEDULING: The Core procedure model includes errand and library seclusion, and memory insurance, to the continuous implanted stage with either a MMU or Memory Security Unit (MPU, for example, ARM Cortex-An or ARM Cortex-M based gadgets. This outcomes in a huge increment in item unwavering quality because of quicker disengagement of programming deficiencies and the capacity of sent frameworks to self-analyze. Designers can powerfully upgrade application programming amid framework operation, permitting the objective to be stayed up with the latest, even in mission discriminating situations. †¢ Isolate client assignments from portion and middleware assets †¢ Isolate client assignments from one another †¢ Enhance item solidness before item shipment †¢ Allow after death examination of field disappointments †¢ Perform agile, controlled framework restarts when a discriminating bug surfaces †¢ Dynamically load and empty procedures from execution memory, sourced in Glimmer, document frameworks, and/or system DETAILS: Full separation of part and middleware assets Scribblers, stack floods, getting to rebel pointers, and so forth in application code can no more degenerate or meddle with framework programming operation. Independent client procedures and libraries When a client procedure or library module has been repaired, another client process cant destabilize it. Element stacking and emptying of client code modules Code modules can be stacked from nonvolatile stockpiling, document frameworks, and/or systems administration joins. Emptying discharges all code and information memory designated upon burden. AVAILABLE CONFIGRATION: Nucleus RTOS is available in the following configurations: Nucleus Source Code: Kernel, drivers and libraries An integrated Eclipse-based IDE (Sourcery CodeBench) and software trace with the Nucleus ReadyStart edition Nucleus Innovate Program provides free software for select hardware for companies with annual revenues under $1 million WHITE PAPER: Improving Embedded Systems reliability with a process model based RTOS Operating SystemPage 1

Wednesday, October 2, 2019

Functional Irrationality Essay -- Psychology Psychological Essays

Functional Irrationality (1) I. Introduction The view that some forms of irrationality may serve a useful purpose is being increasingly entertained, despite the disquiet it elicits. The reason for the disquiet isn't difficult to discern, for if the view were made good it might threaten the unqualified normative primacy that rationality enjoys in the evaluation of thoughts, beliefs, intentions, decisions and actions. In terms of the predominant "rational explanation" model, reasons both generate and justify actions, and carrying out the dictates of reason is held up as an ideal. If it can be shown that under some circumstances or for certain types of action irrational elements or procedures would produce "all things considered" better results, this would put these deliberative "ideals" in question. Nozick (1993), going deeper, advances the view that we accord rationality intrinsic value (over and above its instrumental value), because deciding and believing in a way that is responsive to "the net balance of reasons" has come to form an important part of human identity. We value a person's believing and deciding rationally in a way that is responsive to the net balance of reasons, and we think that is good and admirable in itself, perhaps because so deciding and believing uses our high and intricate capacities and expresses them, or perhaps because that embodies an admirable and principled integrity in guiding beliefs and actions by reasons, not by the whims or desires of the moment. (Nozick 1993: 136) In this paper I want to explore whether such entrenched assumptions and intuitions preempt a coherent account of functional irrationality, or whether, despite the presumption against it, it can be defended within th... ...McLaughlin (eds) Actions and Events. Perspectives on the Philosophy of Donald Davidson. Dunn, Robert. 1995. "Motivated Irrationality and Divided Attention", Australasian Journal of Philosophy 73,3: 325-335. Elster, Jon. 1989. Solomonic Judgements. Studies in the Limitations of Rationality. Cambridge: CUP. Johnston, Mark. 1995. "Self Deception and the Nature of the Mind", in C. MacDonald and G. MacDonald (eds) Philosophy of Psychology. Debates on Psychological Explanation: 433-460. Basil Blackwell. Nozick, Robert. 1993. The Nature of Rationality. Princeton: Princeton University Press. Rawls, John. 1993. Political Liberalism. New York: Columbia University Press. Rorty, Amà ©lie. 1980. "Where Does the Akratic Break Take Place". Australasian Journal of Philosophy. Vol. 58, No. 94: 333-346. in Action. Essays in the Philosophy of Mind. Boston: Beacon Press.

Tuesday, October 1, 2019

Lisa Bright & Dark Essay -- essays research papers

John Neufeld is the author of â€Å"Lisa Bright & Dark†. He lives and works in New York City these days. He was educated at Yale. His style of writing are usually touching stories. Finding information about John Neufeld is quite difficult since the Internet nor the book has provided any help whatsoever. Lisa Shilling is the main character of this book. She is just sixteen as she slowly loses her mind. Lisa is quite an example of teenager with problems which is why she’d be classified as a very real character. Her dangerous state of mind reflects the realism that this does happen. Her moods are forever changing. Lisa’s motivation as a teenager is to live her live normally. This is hard to do since she is in need of help. Many can relate to Lisa and her illness because it is among teenagers today. Her mother and father snub her off completely overlooking her serious unstableness. Luckily, she has friends that care enough to help her. The main conflict of this book is the struggle to convince Lisa’s parents that she is ill and needs serious help. Her parents did not pay attention in the beginning when Lisa started to act a little different. This is rather understandable. Lisa was in school and pricked herself with a needle that drew blood. Many told Lisa’s stubborn parents that she needed a psychiatrist. They simply refused to accept the fact that their daughter was in need of anything. When Lisa even screamed out that she needed help, they simply wouldn’t understand. She even w...

Academin Excellence Guarantees a Successful Life

VIVIEN KHOR WEI WEN H3P5 Academic excellence guaranteees a successful life. Do you agree? Human beings are creatures than can be influenced easily,they tend to follow what others are practising. The current world has defined that people should be judged based on their academic excellence, and it has caused an obligation among people to strive towards academic excellence due to the higher demands of top achievers in the career world. However, most of us have neglected the fact that academic excellence is not the sole factor to determine one’s future.What is the use of academic excellence when the person does not even possess the knowledge of basic living and surviving skills? Henceforth, I staunchly disagree with the statement that academic excellence guarantees a successful life because basic living skills , disicpline and also the maturity of a person determines his or her survival in the rat-race world. To elucidate explicitly,we first have to know what lies in the phrase â €˜basic living skills’.Basic living skills are fundamental skills that humans need and have to pick up in order to support themselves in terms of their well-being. They are one of the prime factors that determines one’s success. To be precise, basic living skills comprise skills like cooking,doing housechores,repairing some simple electrical appliances,and much more. Henceforth ,basic living skills are essential in human’s lives because they act as the assistants for homosapiens to cope with life.Academic excellence doesn’t guarantee that you are actually a versatile and systematic person. It only tells the world that this particular person is smart and this person,is eligible to be in the intelligent cliques. Coming to realisation,the government has actually made some changes in its education system by adding in Basic Living Skills as one of the compulsory subjects in schools in order to expose the students towards mastering basic living skills. This has once again proven that basic living skills play an important role in everybody’s life.We do not deny that academic excellence is important,but it is not the sole factor to guarantee one’s success in the future. A person who maters basic living skills are more systematic and creative when it comes to problem solving circumstances as they learn from their past experiences , but not from the books. In contrast,when a person pays his attention only on academic excellence,he might be able to answer complex mathematics questions and aces in his examinations, however there is a big possibility that he doesn’t even know how to change a bulb.Thus, to climb up the staircase towards success, the first step is to master basic living skills. Moving on,people nowadays are indoctrinated with the mentality of to be outstanding,academic excellence comes first. Well,yes. All of us think the same way,academic excellence actually promises a higher salary,a better working enviro nment, and of course a pretigious job too. However,most of us do not realise that the indoctrination of this mindset has actually caused a rupture in mentality of the people,especially teenagers ,who are the future backbones of the country.Rather than focusing on their own character building,students nowadays tend to insert maximum attention towards their studies ,which consequently has affected their discipline. By just flipping throught hr newspaper, we can see a cornucopia of reports and articles which are centered towards this issue. There are a lot of excellent students out there who get expelled from school due to their serious disciplinary problems. And thus, to gain success, we have to first discipline ourselves whilst acing in the examinations as success comes from discipline.Ironically, if disciplined people don’t exist, there might be much more crime in the white-collared career world, which will lead to the downfall of the country. Looking at this issue from a dif ferent perspective, the maturity of a person is also one of the other key role that determines one’s success, apparently, it is more important than academic excellence. Maturity refers to the way of how people deal with things and accept life the way it is. For instance, a matured people would perceive difficulties and putting it into practice, because he or she knows that it is the best way of solving the problem.However ,an immature people would just practically give up and blame everyone for the unfortunate encounters. Try flipping through the pages of your newspaper, there is always news reporting about the suicide of an academically excellent student due to the failure of coping with study stress and peer pressure. This has clearly shown that scholars nowadays are too narrow minded and pessismistic when problems arise as they lack of exposure in life due to the long hours of studying to obtain academic excellence for the sake of leading a successful life in the future.Ho wever, they have totally neglected the fact thatthey themselves,need to go out and see things and gain knowledge which would help them to deal with problems in life in the future. There is a saying goes, â€Å" If you fail to plan, you plan to fail â€Å". To guarantee a successful life, good plannings are essential in order to make things flow systematically. To plan well, you first need to have a matured mind. As an analogy, academic excellence is the lock towards a successful life, but the key that unlocks it is the maturity and mentality of a working adult.Henceforth , maturity definitely plays a more important role in determining a successful life compared to academic excellence. As a versatile person, we need to be aware that academic excellence is not everything in life. Failing in exams does not mean that you are going to fail in life. There are more things outside to be explored compared to the thick reference books, so why not give yourself a chance to explore the world and build up your own character and morality in order to become a better person.Academic excellence does play an important role in life, but there are a few more elements that we need to focus on in order to gain a successful life. In other words, a successful life is determined from many aspects as each and every elements of life contributes to the success of a person. Academic excellence can only guarantee a brighter future, but not necessarily a successful life, as it can only be achieved when a person is versatile, discipline and owning a matured mind. Henceforth , humans need to open up their minds and try to look at life in a different scope,if they are strong-willed enough to achieve a successful life.